In a PPC campaign, you can see real time results, and make decisions accordingly. You can review your results and determine whether to change your ad, increase your budget, or change your cost per click, all based on actual data.
Choose how, where, and when your ads will appear and reach the right audience to maximize your ROI.
Reach your ideal customer at the right time with the right ad.
Control spend and maximize ROI with optimized campaigns.
Know exactly where your dollars are going, and only spend when someone interacts with your ad.
As campaign efficiency is measured, immediate changes can made as needed to improve results. That means full control over messaging, where your ads are shown, how often those ads are displayed, and how much you pay daily or per click.
In a PPC campaign, you can see real time results, and make decisions accordingly. You can review your results and determine whether to change your ad, increase your budget, or change your cost per click, all based on actual data.
PPC campaigns can generate traffic to your website as soon as the ads go live, which makes it appealing especially if you want to see results fast. Unlike Search Engine Optimization (SEO), the results of your efforts on a PPC campaign are immediate and can be easily measured.
Most PPC networks have metrics that allow advertisers to see if their ads are generating conversions and profit. These metrics are designed to show the number of viewers who saw the ad, the number of clicks on the ad, and if viewers reacted to the ad as expected.
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Yes, Creativo allows you to change every single pixel on your site. Everything is done with simple mouse clicks.
The logo can be changed by going to Appearance -> Theme Options -> Logo favicon.
The theme can be updated with just one click by going to Appearance -> Themes page. Click once and the theme will be automatically updated.
Google Ads (formerly AdWords) is the most popular pay per click option, largely in part because of the volume of traffic it can provide. Google is the world’s most popular search engine, commanding almost 90 percent search market share as of January 2019 [Source: Statista]. Google is where people search for what to do, where to go and what to buy.
Google ads is the fastest way to show up on the first page of the search results. SEO can take weeks or even months for a website or landing page to rank for keywords or search phrases. In contrast, once your AdWords campaign goes live, ads will immediately display. Google Ads can also be displayed on other properties like Gmail, YouTube, and partner sites.
Microsoft Advertising (formerly Bing Ads) displays across an entire search engine network which is made up of Bing, MSN, Yahoo, and AOL. As such, it has a considerable reach which provides access to millions of people searching the internet. All types of businesses can find value and success with Microsoft Advertising. Whether you’re focused on local calls and foot traffic, or want to drive traffic to your website, Microsoft Advertising has solutions for you.
With Microsoft Advertising, you get not only a more affordable cost per click (CPC), but also there is less competition. This means you can get a higher ad position and a better click-through rate (CTR), so it can be a very cost-effective advertising option. For example, the Microsoft Advertising network includes the Yahoo and MSN shopping and financial search verticals, which reach highly-interested prospects, receive more engagement, and have a higher CTR.
Reach your ideal customers on LinkedIn, the world’s largest professional network. Marketing on LinkedIn helps you engage a community of professionals to drive actions that are relevant to your business. Everyone on LinkedIn is there for business communications, which means your target audience for B2B marketing is right there and ready to see what you offer.
LinkedIn text ads get your business in front of the audiences who matter most – and drive them to your website or landing pages. LinkedIn sponsored content consists of native ads that display in users’ LinkedIn feeds across desktop and mobile. Sponsored content allows you to surface relevant content (including video, audio, and images) to quality prospects in your target B2B market.
Facebook ads are paid messages from businesses that are written in their voice and help reach the people who matter most to them. Advertisers create campaigns that have specific goals, and they create ads within those campaigns to help them reach those objectives. For example, your business may create a campaign because you want to get more people to visit your website. Ads within that campaign would images, text, and an audience that will help get that increase in visitors.
Facebook ads can include social information about friends on Facebook, like when a friend connects with your Page. Facebook ads appear in specific places on Facebook called placements. Ads can appear in the desktop or mobile version of News Feed and in the right column of Facebook. Showing ads in these placements helps you reach your audience wherever they are. Mobile app advertisers can also have their ads appear outside of Facebook through the Audience Network.
Twitter ads allow you to narrowly segment who your ad is shown to. You can narrow your audience by using keywords or common interests (Twitter has 350 interest categories to choose from). You can also choose the objective of your Twitter ads, such as gaining more followers, website clicks, tweet engagements, app installs, or engagement leads. You only pay if someone performs the exact outcome that you want them to. For example, if you are trying to grow your followers, you will only pay if someone clicks the follow button on your promoted tweet.
Keyword targeting is a precise way to go after specific people who have demonstrated intent on Twitter. You can target people who have used a specific word or hashtag in their Twitter update, or people who have interacted with tweets containing those words, in the last seven days.